Just when you thought that your favorite Rotisserie Chicken is safer to eat, then read this!
National Chicken Council has estimated that Rotisserie chickens are quite popular among Americans as they say that there are about 950 million rotisserie chickens from grocery stores each year. That’s a massive number of chickens every year…
Well, almost everyone can agree that these rotisserie chickens are tasty and affordable which makes it a family meal, no wonder these chickens are being sold that fast.
Grocery Market Research Firm 210 Analytics founder, Anne-Marie Roerink says that these chickens are not only popular for younger shoppers but it is also being purchased across all ages, incomes, and regions of the country which makes it the chicken that is not going anywhere.
“Rotisserie chicken is often very competitively priced and a lot cheaper than eating out,” Roerink said.
But what makes this chicken so popular? well, that pushed the Consumer Reports to conduct a deep-dive investigation into 16 different rotisserie chicken offerings from across America.
The group analyzed the product sold at seven supermarkets (Kroger, Publix, Safeway, Stop & Shop, Walmart, Wegmans, and Whole Foods), three club stores (BJ’s Wholesale Club, Costco, and Sam’s Club), and one fast-casual chain restaurant (Boston Market.)
Tom Super, senior vice president of communications for the National Chicken Council has said that “Essentially, all rotisserie chickens are enhanced with a solution [injected into the bird] to keep the birds moist and tasty.”
That means that injection often includes “unhealthy” things like sugar plus processed ingredients that you might rather avoid.
“Natural flavors aren’t necessarily as natural as you might think, and you should generally try to avoid processed ingredients as much as possible,” Keating said.
Now, before you grab your chicken, make sure to look at the nutrition facts label.
Source: American Web Media
